What is an Email Lead?

Certain platforms collect data on customers and sell this info as a lead to an interested business. These platforms include Facebook Ads, Yelp, Zapier, Nolo, eLocal, 4Legal among others. They often send each new lead (and its data) through an email to their customers. It’s up to the buyer to receive the email, read the data and contact the lead. Relying on an agent to manually call these leads as they come requires time and agents can miss opportunities if they miss an email notification.

Example of an email lead from Nolo:

Aloware’s Lead Intake by Email feature automatically converts any email leads you receive from Content Networks, Publishers, or Lead Gen sites into Aloware Contacts automatically.

How do I convert Email Leads into Aloware Contacts?

Save time by automating the creation of new leads from email using Aloware's Lead Intake by Email feature.

  1. Go to the Sequences Tab. Pick an existing Sequence (or create one).

  2. Click the Sequence's More (ellipse) button, select Intake & Triggers.

  3. Click on “Install Email Service”. This generates a unique email address to which you can forward or send new email Leads.

  4. When Aloware receives emails containing formatted lead data from this email address, it'll use a best guess algorithm to convert the data into a new Aloware Contact.

Note - Save even more time by automatically enrolling these these contacts into passive or active marketing campaigns using Sequences+.

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