When a contact opts out, Aloware stops sending them text messages and keeps that preference on record. Opt-out applies at the contact level, so it covers every phone number saved on the contact, not only the number that triggered it.
The opt-out status applies only to your business account. It does not affect other kinds of blocking, such as carrier-level blocking through the Carrier DNC List or federally managed lists like the US National DNC Registry, which operate independently.
How opt-outs work in Aloware
When sending SMS messages in a campaign, Aloware includes opt-out instructions automatically. You can configure the opt-out message in both Broadcast and Sequence campaigns so contacts know how to opt out.
Broadcast opt-out message
Sequences opt-out message
A contact opts out by replying with any of these keywords:
STOP
STOPALL
UNSUBSCRIBE
CANCEL
END
QUIT
One reply opts out every number on the contact
Opt-out belongs to the contact, not to a single number. When a contact has more than one phone number and any one of them replies with an opt-out keyword, Aloware opts out the entire contact and blocks texts to all of their numbers.
For example, a contact has Number A and Number B. Number A replies STOP. Aloware blocks texts to both numbers, even though Number B never received the reply. The contact screen shows which number triggered the opt-out, the reason, and the time.
Manual opt-out in Aloware
In addition to automated opt-outs, you can manually opt out a contact within Aloware.
Navigate to the contact's profile.
Click the edit (pen) icon next to the contact's number.
Check the box for SMS opt-out.
Once a contact is opted out, no further action is needed to keep messages from going out.
What happens when a contact opts out in Aloware
An opted-out contact no longer receives text messages through any channel, including:
Sequences
Broadcasts
CRM integrations (e.g., HubSpot)
Opt-out status stays on record
Aloware stores each opted-out number in a permanent, per-account record that is kept separately from the contact record. Before any text or sequence, Aloware checks this record and blocks the message if the number is listed.
Because the record is kept by phone number, the status is not lost if a contact is deleted and later added back. When the same number returns, whether added manually, through a bulk import, or through an integration sync, Aloware restores the opt-out status automatically.
How opt-out status works with HubSpot
Aloware sends opt-out status to HubSpot one way only. Aloware is the master record for this status, so a change made directly in HubSpot does not flow back and does not override what Aloware holds.
When HubSpot syncs a contact whose number is already on record, Aloware restores the opt-out status automatically.
Finding opted-out contacts
To see which contacts have opted out in Aloware Talk:
In the contacts menu, click on filters.
Select DNC and opt-out options.
Choose is and then select Only Contacts without DNC and with Opt-out.
With the same filters, you can also create a dynamic list to keep the contacts organized.
Opt-in options
If a contact wishes to re-subscribe to receive messages, they can send one of the following opt-in keywords to your business number:
START
YES
UNSTOP
This feature allows you to re-engage customers who may have previously opted out, ensuring that your communication channels remain open to interested parties.